Walt "Clyde" Frazier - #ForeverPUMA

Creativ Bastard (CB) served as music supervisor for ‘FOR ALL TIME,’ a documentary platform honoring Walt ‘Clyde’ Frazier—two-time NBA champion, legendary New York Knicks player, and the first athlete to endorse a sneaker. The iconic PUMA Clydes, named after him in 1973, redefined fashion on and off the court, setting a timeless standard.

Through this project, CB helped craft a sonic landscape that underscored Walt’s enduring legacy and the platform’s mission: to explore what makes a true classic and to empower the next generation of creators chosen by The Collective to inspire lasting global impact.